Lampa

Story text:

Sometimes it's simple. You make what you want. What you feel you're lacking. What you once had but don't have anymore. We wanted a pale ale that we could sell to and buy in grocery stores here in Sweden. For that to happen, we had to brew a kick-ass, easy-drinking, hoppy little number clocking in at no more than 3,5% vol. We looked back at what we'd done in that space before. We looked at where we are now. And dream of where we want to be in the future. To get there, we need light, and Lampa (Swedish for lamp) will give us just that. So, we flicked the switch. On!